Television as medium of information for social change in Bangladesh: A case study of Dinajpur district

Abstract

Television plays a significant role as a medium of information in determining cultural, social, educational, economic development etc. in the society. The people obtain information from television and enrich themselves as a dignified resident. So, it is easy to implement for the government to success the national goals by television programmes. As a developing country the population of Bangladesh is predominantly rural and agriculture is the main occupation of the rural people. The rural people are living with lack of facilities such as proper education, health, nutrition, electricity connection etc. To prevent the major problems of illiteracy, food crisis, shelter and illness in Bangladesh it is necessary to flow the information in the rural areas frequently. Thus, they can solve their problems which are arising in their daily life especially in agricultural fields and others. In this context, television may provide necessary information to the rural people of Bangladesh. In this study, it has been tried to identify those aspects, which factors effect on the television viewers and non-viewers. Some factors effect on villager’s life and bring to changes in society. From the comparative study of two villages, the village with television Chintamon is more developed than the village without television Joyanti. The villagers of Chintamon are more educated, economic, cultured and social from the villagers of Joyanti.